Cross-border Authorized Distributor

Eligibility Criteria

  1. Proven track record in home appliance sales and after-sales operations, with established, stable operation and after-sales teams in the target market.
  2. Clear operational and marketing strategies, with full understanding of and alignment with BEWINCH brand guidelines.
  3. Local service capabilities in overseas markets, with at least one dedicated after-sales outlet in the target region.

Partner Support Policies

  1. Attractive gross profit margins on all products
  2. Professional after-sales maintenance training programs
  3. Quarterly quota for product returns and exchanges

Overseas ODM/OEM Partnerships


We offer ODM and OEM services for BEWINCH and the four other brands under the Lexy Group portfolio, covering more than 10 product categories.

Domestic Distribution & Franchise


If you are interested in joining our network or exploring collaboration opportunities, please send your contact information to the corresponding email address listed above. We will respond to your inquiry within three business days of receipt.