As tap water travels through kilometers of pipeline networks and suffers from secondary water supply and aging pipe contamination before reaching household faucets, water quality safety has become a core concern of modern families. In the pursuit of national drinking water health, Bewinch, a distinguished Chinese brand with 31 years of dedicated expertise, has ranked first in both sales volume and revenue of high-end countertop water purifiers for 11 consecutive years. Empowered by independent innovation and superior quality, it elevates the standards of the domestic water purification industry.
Upholding Original Aspirations, Designed for Premium Life
Founded in 1995, Bewinch has adhered to the brand philosophy of “Design for Premium Life”, focusing on the R&D and manufacturing of countertop water purification equipment. In the early stage of the domestic water purification industry, consumer awareness of water health was limited. Traditional under-sink water purifiers were complicated to install and troublesome to maintain, failing to meet the practical needs of ordinary families. Breaking the industry stereotype, Bewinch focused on countertop water purifiers featuring tool-free installation, instant heating and integrated functions, initiating a revolutionary upgrade in household hydration lifestyles.
Over the past 31 years, Bewinch has invested over 2 billion RMB in R&D, established a global R&D center staffed with nearly 1,000 senior engineers and designers, and built doctoral workstations and CNAS-certified laboratories. It has formed a complete independent technical system. By 2025, the brand has owned more than 2,200 national patents, with R&D personnel accounting for 15% of its total workforce. Nearly 100 new core patents were added in 2025 alone, ranking top in the industry in terms of patent density and technical value. From the first-generation countertop water purifier to the flagship G7S all-round model today, Bewinch always prioritizes user needs and iterates water purification technology continuously.
Technological Breakthrough: Leaping from Single Purification to All-Round Fresh Water
The evolution of the water purification industry is essentially a competition of technological iteration. Bewinch’s technical upgrade journey mirrors the transformation of China’s water purification sector — from simply solving water safety problems to pursuing high-quality healthy water.
Early water purification products only delivered single purification function. The purified pure water was safe yet bland, potentially causing mineral loss with long-term consumption. Taking the lead in the industry, Bewinch proposed the scientific concept of “removing hazards and retaining benefits”. It developed the integrated RO reverse osmosis deep filtration and natural mineral activation system, which efficiently removes 154 types of harmful impurities while retaining essential minerals such as calcium, magnesium and potassium. It produces weakly alkaline active water with a pH of approximately 7.6, balancing safety, taste and human physiological needs.
To meet the growing demand for wellness, Bewinch led another industrial innovation by launching the dual waterway system integrating purification and boiling, solving the long-standing pain points of conventional dispensers — single drinking function, insufficient tea aroma extraction and complicated health stewing. Equipped with exclusive Symboil frequency conversion infusion boiling technology, the flagship G7S supports 100°C full boiling and intelligent heat mode switching, enabling professional-grade tea brewing, floral tea making, tremella soup and nourishing porridge preparation at home, ushering in a new era of lightweight home wellness.
Scenario Revolution: Adapting to Modern Diverse Living Styles
Modern living scenarios are increasingly diversified, dominated by small-sized apartments, refined finished houses and rental residences. The complicated installation and high renovation costs of traditional under-sink purifiers have become major user pain points. Insightful of this trend, Bewinch adheres to the tool-free and movable design concept, freeing water purification equipment from spatial restrictions.
The G7S features an ultra-slim 32cm narrow body, perfectly adapting to small kitchen countertops, narrow refined platforms, luxury side cabinets and tea areas, eliminating household appliance clutter. Plug-and-play and drill-free, it can be freely placed and moved, fitting all housing types without renovation damage. With minimalist lines, it integrates seamlessly into high-end home aesthetics.
Industrial Leadership: Setting the Benchmark for High-End Countertop Water Purification
Bewinch’s 11 consecutive years of market leadership stems from its relentless pursuit of quality and in-depth insight into user demands. It has built a full-chain quality control system, with all products certified by NSF and tested by the Chinese Center for Disease Control and Prevention. All filter elements adopt food-grade, BPA-free and additive-free materials to ensure safe and pure water output.
The brand has built a comprehensive product matrix covering diverse segmented needs. The G7S all-round flagship stands as the core model with integrated purification & boiling, weakly alkaline water and modular upgrade capabilities, serving as the core sales driver of the high-end market and contributing over 35% of the brand’s total sales in Q3 2025.
Future Outlook: Empowering Life with Technology, Nourishing Ten Thousand Households with Fresh Water
Bewinch continues to iterate and innovate. Catering to the prevailing lightweight wellness trend, the brand will launch more intelligent wellness water purifiers equipped with upgraded interactive systems and independent tea brewing waterways. Meanwhile, it will further advance modular innovation via the exclusive MixHub modular expansion base, supporting quick functional iteration such as sparkling water and customized beverages. Breaking the fixed-function limitation of traditional home appliances, Bewinch products grow with family needs for long-term sustainable value.
After 31 years of perseverance, Bewinch has grown from a local enterprise to a leading national benchmark brand. In the future, it will continue to empower daily life with ingenuity and technology, delivering pure, healthy and high-quality fresh water to more Chinese families.

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One Machine for All Scenarios, Fresh Water for Daily Life|Bewinch G7S Redefines the New Paradigm of All-Round Home Water Purification
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